·        the visual and persuasive nature of powerful imagery;

·        effective use of figurative language;

·        the importance of context;

·        how the author’s purpose impacts the text;

·        how to ascertain the meaning of a word through the text;

·        how authors use diction to create tone;

·        the effective use of repetition;

·        the effects and punctuation of appositives;

·        the nature of Aristotelian appeals;

·        differences between argumentative and persuasive texts;

·        differences between spoken and written texts.